Course Requirements

Required:

		Units
70-381	Marketing I	9
70-387	Strategy for High-Tech Products and Services	9
70-452	Introduction to Product Management	9
73-102	Principles of Microeconomics *	9
or 73-104	Principles of Microeconomics Accelerated

*

If a student successfully passes the 73-102 waiver, this requirement is waived and the student must take an additional 9 units of minor coursework.

Course in Design Thinking (choose one):

70-389	Design Thinking with AI	9
05-391	Designing Human Centered Software	12
05-410	User-Centered Research and Evaluation	12

Marketing Course (choose one):

70-385	Consumer Behavior	9
70-481	Marketing Research	9
70-482	Pricing Strategy	9
70-483	Advertising and Marketing Communications	9

Double-Counting

While there are no double counting restrictions between the minor and the student's home college general education requirements, only one minor course may double-count with any other major or minor requirements. The Minor in Operations and Supply Chain Management allows an additional double-count for a total of 2 courses that may double-count with any other major or minor requirements.